As the event business sees an influx of new ideas, technologies, and engagement strategies, these are the faces who are changing the face of the event industry.
ounding partner, Production Glue, New York, 41
Launch pad: “I was too shy to dance as a kid in middle school, so I set up the speakers and one thing led to another.”
Claim to fame: Brands turn to Bussey and his team when they need to bring complicated ideas and designs to life, as well as for set design and execution, technical direction, and other services. Projects include the Virgin Galactic launch in the Mojave Desert, a holiday pop-up installation for Bank of America, and the opening party for the Hearst Tower.
Career highlight: “Time and again we hear, ‘We’re so happy Production Glue is part of this project,’ from production partners, venues, and crew. Client praise is important, but hearing that from other integral people involved makes me incredibly proud.”
Best place to get inspired: “It’s that very first brainstorm/pitch meeting, where limitations aren’t part of the conversation and conceptive creativity reigns. Navigating uncharted territory keeps me coming back for more.”
Childhood dream job: Astronaut. “I almost came full circle working on the Virgin Galactic SpaceShip Two launch.”